Ari Dein Collaborates With The W Hotel South Beach

Kara Lederman, Shayne Benowitz, Arielle Shapiro, Rosy Cordero, Daniela Ramirez, Ginger Harris

Leighton Meester rocked Ari Dein when she played the super stylish Blair Waldorf on the CW hit, Gossip Girl. Now Miami girls can slip into something a little more comfortable with the brand's custom pajama set designed by Arielle Shapiro as part of a collaboration with the W Hotel South Beach. 

Arielle hosted a special breakfast on Friday to show off the deep heather-grey and bright pink toned pj's to members of the media. During the month of July, guests checking into one of The VIP Suites at the W South Beach will take home their own pair of the women's sleepwear. Even if you're not staying at the W but would like to add this to your collection (it's a must!), you can purchase it at W Hotels The Store at W South Beach or online via this link for $165.

Below you can check out a few more photos from the event as well as our exclusive interview with Arielle:


Our view from our suite at the W Hotel




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